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πŸŽ₯ Sending Email Reminders with Paidnice - Advanced Tutorial

Take full control of your accounts receivable communication strategy

Denym avatar
Written by Denym
Updated over 3 weeks ago

This advanced guide covers sophisticated email reminder configurations in Paidnice, including segmentation, scheduling, personalization, and deliverability optimization for Xero and QuickBooks users.

What You'll Learn

  • Creating multiple reminder sequences for different scenarios.

  • Segmenting customers using groups and tags.

  • Personalizing emails with advanced merge tags.

  • Optimizing delivery timing and tracking performance.

  • Setting up weekly/monthly recurring reminders.

Creating Advanced Reminder Sequences

Step 1: Plan Your Reminder Strategy

Design a comprehensive sequence:

  • Invoice sent: Confirmation email.

  • 3 days before due: Friendly reminder.

  • Due date: Payment due notice.

  • 3 days overdue: First overdue reminder.

  • 7 days overdue: Escalated reminder.

  • Payment received: Thank you email.

Step 2: Configure Each Reminder

For each reminder in your sequence:

  1. Click Add New Automation Policy β†’ Email.

  2. Name descriptively (e.g., "3 Days Before Due Reminder").

  3. Set trigger timing and select appropriate template.

  4. Configure advanced options:

    • Action time: 9:00 AM

    • Weekdays only: Yes

    • Minimum amount: Optional threshold

Customer Segmentation

Using Groups

Create separate workflows for different customer types:

  1. Navigate to Groups section.

  2. Create new group (e.g., "VIP Customers").

  3. Move selected customers to group.

  4. Build custom reminder policies for that group.

Using Tags for Exceptions

Apply granular control within groups:

  1. Select customers in Contacts view.

  2. Click Apply Tags.

  3. Create tag (e.g., "No Reminders").

  4. In reminder policy, add tag filter:

    • Go to More Options β†’ Contact Tags

    • Choose "Exclude contacts with tag"

Weekly and Monthly Reminders

Setting Up Recurring Reminders

Create statement-style reminders:

  1. Add new Statement policy.

  2. Configure frequency:

    • Weekly: Select day (e.g., Monday)

    • Monthly: Select date (e.g., 1st)

  3. Choose trigger: Outstanding or Overdue only.

  4. Customize email template for reminder format.

Using Statement Merge Tags

Include account summary information:

  • {{outstanding_balance}} - Total owed

  • {{overdue_invoice_count}} - Number overdue

  • {{overdue_amount}} - Overdue total

  • {{oldest_overdue_days}} - Days of oldest invoice

  • {{overdue_0_30}} - Amount in 0-30 day bucket

Email Deliverability Optimization

Custom Domain Setup

  1. Go to Organization Settings β†’ Email Preferences.

  2. Add your domain (e.g., yourdomain.com).

  3. Add provided CNAME records to DNS.

  4. Configure sender details:

Tracking Performance

Monitor delivery metrics:

  • Delivered: Successfully reached inbox

  • Opened: Customer viewed email

  • Bounced: Update contact information

  • Clicked: Engaged with links

File Attachments

Adding Standard Documents

  1. Upload files in Files section.

  2. In email template, click Attach Files.

  3. Select documents to include:

    • Payment terms

    • Company policies

    • Invoice copies

Automatic Attachments

Configure per reminder type:

  • Invoice emails: Include PDF and terms

  • Reminders: Include statement summary

  • Final notices: Include collection policy

Best Practices

Timing Optimization

  • Send during business hours (9 AM - 5 PM)

  • Avoid Mondays and Fridays

  • Respect customer time zones

  • Use weekday-only sending

Template Management

  • Create templates for each reminder stage

  • Maintain consistent branding

  • Include clear calls-to-action

  • Test rendering across email clients

Automation Strategy

  • Start with draft mode for testing

  • Monitor first week closely

  • Adjust timing based on open rates

  • Document your configuration

Need Help?

For assistance with advanced reminder configurations or custom strategies for your business, contact our support team at [email protected].

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